Hospitality Content / 2025
The Alchemist Cocktail Masterclass
The Alchemist needed guests to understand the masterclass before they arrived. The final set shows the drinks, hands-on moments and venue across the booking journey.
Outcome
Used across The Alchemist website
The masterclass imagery appears on the booking page, showing the experience before guests arrive.
Experience before attendance
A cocktail masterclass has to feel participatory. The imagery showed the drinks clearly while keeping the hands-on parts visible.
Built for web use
The shoot covered close detail, process, finished serves and the terrace for web, campaign and social use.
A reusable masterclass library
The delivery gave The Alchemist a focused set of retouched images for booking pages and wider hospitality content.
Selected media
A short spread from the project
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